December 5, 2017, Beijing, China -- today, the 2017 TV Landmark of China’s TV Media Conference was hosted by the State Administration of Press, Publication, Radio, Film and Television, and China Radio Film and TV magazine. In the awarding ceremony on that day, GHS was awarded “the Best Shopping Channel of the Year”, while GHS president Jason Kong was honored “Man of the Year”. He is the only person who has this award in China’s TV shopping industry.
GHS president Jason Kong was honored “Man of the Year”
Jason Kong is at the helm of GHS to create an miracle of industry
“TV Landmark” is the most authoritative and representative large-scale professional research activity in the domestic media. Based on a professional, objective and fair evaluation system, it comprehensively combs the competition pattern of the domestic TV market. The 2017 “TV Landmark” selected “the Most Influential Brands of Provincial TV Stations”, “Annual Excellent Provincial TV Stations”, “Annual Excellent Shopping Channel”, “Annual Radio and TV Character”, “Man of the Year” (TV shopping) and other awards, which is an important leading indicator of the TV industry.
Jason Kong, who was awarded “Man of the Year” in the “TV Landmark”, once served as deputy director of Guizhou TV station, president of Jia You Home Shopping Company, managing director of the China Media Capita (CMC), now he serves as the president of GHS. According to the introduction, GHS is the leading full media retail platform in China. It has GHS TV channel, mobile video shopping App, smart TVs and shopping magazines, etc., which provide consumers with high quality global household commodities.
2016 White Paper of China’s TV Shopping Industry shows that the traditional cable TV is clearly downward, the retail market has fierce competition, under the double strike, the total sales of China’s TV shopping industry has a slight decline for the first time, while GHS led by Jason Kong as the dark horse bucked the trend, and the annual revenues has rised sharply, and with the fastest growth rate steadily stepped into the top 3 of the industry.
At present, GHS TV shopping channel has fully covered the Chinese market, with nearly 200 million households of customers, more than 500 million people can watch GHS channel at any time. Meanwhile, GHS launched the first mobile video shopping App in China, displaying the characteristics of commodities with videos, enabling consumers to see clearly, select simply and use reasonable. In the field of smart TVs, GHS has worked with mainstream TV manufacturers including Coocaa, Hisense, Skyworth, TCL, Lenovo, etc, which provide TV shopping programs for consumers who are accustomed to using smart TVs.
GHS has become the first “going global” company in the industry
GHS president Jason Kong said, in response to “The Belt and Road Initiative”, actively expand overseas markets, is an important strategic planning of GHS, and it has achieved initial success. On September 2017, GHS announced in Dubai that it has acquired the largest TV shopping company citrussTV in MENA area, which is the first overseas acquisition case in China, and GHS has become the first “going global” company in the industry.
After the acquisition, GHS will promote citrussTV to cover more areas and provide better service for more consumers. At the same time, GHS will also actively develop China’s local brand commodities and export to overseas. On the other hand, it will introduce high-quality brands commodities with localized characteristics to Chinese market, and speed up the two-way exchange of high-quality commodities.
In the industry view, the acquisition of GHS has played a good role in promoting the quality transformation of China’s TV shopping industry. It has great significance for China’s TV shopping industry and even China’s TV industry. It is the first Chinese voice in the global TV shopping industry, which can be said the new beginning of TV shopping from the non mainstream to the mainstream. GHS president Jason Kong also said, GHS will take the investment of citrussTV as a pilot, and expand the international market in Eastern Europe, Central Asia, Africa and Southeast Asia under the guidance of the “The Belt and Road Initiative”.
It is reported that the series of “Man of the Year” are mainly selected from the media organizations, audiovisual new media, and operation institutions, etc.